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The cost of your website redesign depends on the website’s number of pages, functionalities, choice of builder, etc. However, the average cost of a website redesign is $3000-$15,000, but it can go as high as $75,000 with large design firms.
At Antibe, our website redesign costs start from just $1,000.
We keep your costs low by focusing first on the pages with the highest potential to drive revenue. So you can start small, see results fast, and upgrade when you’re ready.
Want to know your exact quote? Use our free website redesign cost calculator.
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How much does it cost to redesign a website?: And Why It Varies
The cost of a website redesign also depends on who you hire. Most people prefer to get a boutique website redesign & marketing agency like Antibe to reduce cost. You get access to a full team, including designers, copywriters, SEO experts, and developers, without the hassle of managing multiple freelancers.
On the flip side, some business owners unknowingly hire a freelance developer, thinking it’s cheaper. But soon, they realize they need to also hire a copywriter, cybersecurity expert, automation specialist, SEO marketer, and more. This fragmented approach can quickly add up to $7,000–$15,000, sometimes more.
At Antibe, our redesign services start from just $1,000, covering everything from strategy to launch. That’s because we already have a dedicated team with the skills to handle your entire website transformation.
Here’s a quick comparison to help you see the difference:
Provider | Cost | Why Antibe |
Antibe ((Boutique Website & Marketing Agency) | $1000-$3000 | One expert team handles everything: design, copy, SEO, security, and more, with results you can scale. |
Freelancer | $5,000-$15,000 | You’ll likely need to hire 2–4 different freelancers based on their niche. This means more coordination, inconsistent quality, and extra cost. |
In-house | Monthly salary & employees perks | Costly for a project usually done once a year. You’ll pay ongoing salaries and benefits. Most companies prefer outsourcing to agencies like Antibe for this reason. |
What A Website Redesign Is And What You Should Really Be Looking For
Yes, a website redesign is about changing the look and feel of your website. But that’s only scratching the surface.
Most freelancers and even some agencies you may hire will focus mainly on aesthetics. They’ll give you a “beautiful” site, but beauty alone doesn’t attract customers or drive sales. In fact, a gorgeous site with no strategy behind it is like a mannequin in a fashion store’s storeroom. The website redesign may look great, but no one ever sees it, and it never sells anything.
At Antibe, we approach redesigns differently. We don’t just make your website prettier. We rebuild it with one goal in mind: to convert visitors into paying customers.
Here’s a checklist of website redesign should include:
- Strategic page structure based on your customer journey
- Persuasive copywriting that speaks to your ideal clients
- Simple UX/UI design that can tell the story of your business
- SEO optimization so people can actually find your site
- Fast, mobile-friendly design that works across all devices
- Built-in automation to reduce your manual workload
- Security features that protect user data and your reputation
It’s time for you to stop looking at website redesign as a visual upgrade; it should also be a revenue growth engine.
Key Elements of a Website Redesign
When Möller, a gin brand, approached us at Antibe, they didn’t just want a prettier website, they wanted high sales. Their old site looked outdated and failed to convert visitors into customers. Traffic was flat. Their message was unclear. And there was no real structure guiding people toward a purchase.
The CEO, Branislav Gjorgievski, told us that he was intentionally looking for a website and SEO marketing agency to help his company rank for some target keywords and get sales.
We got the design right, but we went beyond the aesthetic of the website.
After customer research, we had to add the brand story, optimized page structure, SEO foundations, persuasive copy, mobile responsiveness, and integrations with their sales tools.
After redesigning just the core pages with this strategy in mind, Möller’s sales jumped by 48% within two months.
So, what made this redesign successful?
It came down to knowing what to prioritize.
Here are the top things you need to consider to get real results from your redesign:
1. Website Redesign Project Complexity
The complexity of your website redesign project is perhaps the most significant factor affecting cost. Different website types require different levels of expertise, development time, and specialized features.
Website type has a big impact on how much your redesign will cost. Let’s break it down:
- A basic website with around 5 to 10 pages will cost $1,000 to $5,000. This usually covers essential pages like your homepage, about page, contact page, and maybe a few service or blog pages. This is the website best suited for small business owners or companies
- But if you run an e-commerce website, things get a bit more complex and expensive. A typical 11–20 page online store can cost between $5,000 and $8,000 to redesign. Why? These sites need to showcase multiple products, include shopping carts, payment gateways, and have solid security features to protect customer data. You’ll also need inventory management tools and seamless third-party integrations to make sure everything from order to delivery runs smoothly.
- Then there are membership or subscription websites, which are on the higher end. These can cost anywhere from $8,000 to $20,000. They require features like user logins, payment systems for recurring billing, gated content, and sometimes even community features like forums or discussion boards. That means more development time, more testing, and a greater need for strategy.
At Antibe, website redesign services start from $1,000 because we focus on redesigning pages that drive revenue. This allows you to:
- Get an aesthetically pleasing website
- Get the page to rank for your target keyword
- Get ROI over time so you can invest in a premium package.
2. Design and Development Approach
The approach your team takes during the redesign plays a huge role in the final cost and, more importantly, the results.
A real website redesign doesn’t just start with “making it look nice.” It begins with data.
At Antibe, for instance, we start by pulling insights from your Google Search Console. We look at the keywords you’re already ranking for and which ones are getting the most impressions. Why? Because this tells us what your audience is searching for and where you’re already gaining traction.
Then, we use that data to plan your new website strategy.
We create a wireframe where our copywriters write persuasive, SEO-driven copy that speaks directly to your audience and nudges them toward conversion.
Next, we design and develop the website in a way that it’s secure, SEO-optimized loads fast, works on all devices, and is ready to handle Google Ads or organic content campaigns.
This full-funnel approach is what sets a revenue-driven redesign apart from a “pretty-but-pointless” website.
3. Content Migration & Third-Party Integrations
If you already have a website, migrating your content properly is one of the most important steps in the redesign process. This includes blogs, product pages, user accounts, and media files.
Skipping this step or doing it wrong can hurt your SEO. For example, if your page URLs or structure change during the redesign and you don’t set proper redirects, search engines won’t recognize your site and visitors may hit 404 error pages.
In many cases, it’s smarter to rebuild the website from scratch rather than redesign it without a proper migration plan.
You’ll also need to reconnect tools like CRMs, email platforms, payment systems, and analytics. These integrations require time, precision, and technical expertise, which also affects your overall cost.
4. SEO Content & PPC
SEO and PPC are two of the most effective ways to drive consistent traffic from potential buyers.
Since we’ve grown revenue through PPC, we always design landing pages specifically built for PPC campaigns. These pages are optimized for conversions from day one. To give your PPC pages the best chance of ranking organically, we also create supporting blog content targeting high-intent keywords you want to be known for.
Unlike other agencies that promise results in 6 months, we deliver measurable sales growth within 2 months, because we don’t waste your ad budget on pages that won’t convert.
5. Ongoing Maintenance and Support
Websites aren’t “set and forget.” You’ll need ongoing updates, plugin checks, bug fixes, security, and performance monitoring.
This is why we come in as partners so we can help you run your website, bring sales from the website, and protect it from cyber attacks.
FAQs
How long should a website redesign take?
A complete website redesign typically takes between 6-14 weeks, depending on the size and complexity of your website. However, at Antibe, we use 2 weeks to redesign your website.
Traditional agencies spend months rebuilding your entire site before you see any results. Instead, we prioritize your highest-impact pages first, which means we redesign your most important revenue-generating pages (usually the homepage, key service/product pages, and contact page).
How much does it cost to rebrand a website?
The cost to rebrand your website starts from $1,000. This cost is subjective because of the different scope of the website.
Conclusion
Website redesign costs can vary, but the outcome shouldn’t.
When you work with Antibe, you get more than just a new design. Rather, you get a modern design and a website built to drive sales. Click here to book a call, and let’s turn your website into a revenue machine.